Kód: 04145815
Total Relationship Marketing
Autor Gummesson
3rd edition. Contains new examples, cases and references throughout and has improved features.
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 396
Nakladatelství: Taylor & Francis Ltd, 2008
- Více informací o knize
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Dárkový poukaz: Radost zaručena
- Darujte poukaz v libovolné hodnotě a my se postaráme o zbytek.
- Poukaz se vztahuje na celou naši nabídku.
- Elektronický poukaz vytisknete z e-mailu a můžete ihned darovat.
- Platnost poukazu je 12 měsíců od data vystavení.
Více informací o knize Total Relationship Marketing
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Anotace knihy
3rd edition. Contains new examples, cases and references throughout and has improved features.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
2020 Kč
- Plný název: Total Relationship Marketing
- Autor: Gummesson
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 396
- EAN: 9780750686334
- ISBN: 0750686332
- ID: 04145815
- Nakladatelství: Taylor & Francis Ltd
- Hmotnost: 768 g
- Rozměry: 244 × 195 × 21 mm
- Datum vydání: 29. May 2008
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