Kód: 04471024
Scientific Advertising
Autor Claude C. Hopkins
Updated and corrected for 2014, this is a reprint of the original 1923 text. This ground-breaking book remains essential reading for anyone entering the copywriting and advertising professions, reminding us that advertising's purp ... celý popis
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 90
Nakladatelství: Createspace Independent Publishing Platform, 2010
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Anotace knihy
Updated and corrected for 2014, this is a reprint of the original 1923 text. This ground-breaking book remains essential reading for anyone entering the copywriting and advertising professions, reminding us that advertising's purpose is purely to sell. Cla
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
253 Kč
- Plný název: Scientific Advertising
- Autor: Claude C. Hopkins
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 90
- EAN: 9781453821084
- ISBN: 1453821082
- ID: 04471024
- Nakladatelství: Createspace Independent Publishing Platform
- Hmotnost: 145 g
- Rozměry: 229 × 152 × 6 mm
- Datum vydání: 19. September 2010
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