Kód: 06595556
Aims to further research and theory development in visual marketing. This book includes chapters that represent an array of issues in visual marketing. It addresses three areas in theory: attention and perception, visual cognition ... celý popis
Nákupem získáte 499 bodů
Aims to further research and theory development in visual marketing. This book includes chapters that represent an array of issues in visual marketing. It addresses three areas in theory: attention and perception, visual cognition and action and choice. It is of interest to undergraduate and graduate students in marketing, and social psychology.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
4989 Kč
Osobní odběr Praha, Brno a 12903 dalších
Copyright ©2008-24 nejlevnejsi-knihy.cz Všechna práva vyhrazenaSoukromíCookies
Nákupní košík ( prázdný )