Kód: 08936808
The book seeks to provide a critical evaluation of viral marketing's potential as a new and possibly crucial dimension in 21st century marketing. It covers essential features of communicational and social behaviour, examines key a ... celý popis
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The book seeks to provide a critical evaluation of viral marketing's potential as a new and possibly crucial dimension in 21st century marketing. It covers essential features of communicational and social behaviour, examines key aspects of viral marketing
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
1506 Kč
Osobní odběr Praha, Brno a 12903 dalších
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