Kód: 06301502
The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that stude ... celý popis
Nákupem získáte 690 bodů
The author's step-by-step approach to campaign design dissects the creative process necessary to design a successful integrated marketing communications campaign one topic at a time, creating an invaluable research tool that students and professors alike will refer to time and time again.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
6903 Kč
Osobní odběr Praha, Brno a 12903 dalších
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