Kód: 06673200
Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the most influential and thought-p ... celý popis
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Branding has emerged as a cornerstone of marketing practice and corporate strategy, as well as a central cultural practice. In this book, Jonathan Schroeder brings together a curated selection of the most influential and thought-provoking papers on bran
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
6680 Kč
Osobní odběr Praha, Brno a 12903 dalších
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