Kód: 04083776
Brand Rewired - Connecting Intellectual Property Branding and Creativity Strategy
Autor Anne Chasser
Subtitled, }Connecting Branding, Creativity, & Intellectual Property Strategy{.
- Jazyk:
Angličtina - Vazba: Pevná
- Počet stran: 240
Nakladatelství: John Wiley & Sons Inc, 2010
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Anotace knihy
Subtitled, }Connecting Branding, Creativity, & Intellectual Property Strategy{.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
842 Kč
- Plný název: Brand Rewired - Connecting Intellectual Property Branding and Creativity Strategy
- Autor: Anne Chasser
- Jazyk: Angličtina
- Vazba: Pevná
- Počet stran: 240
- EAN: 9780470575420
- ISBN: 0470575425
- ID: 04083776
- Nakladatelství: John Wiley & Sons Inc
- Hmotnost: 428 g
- Rozměry: 163 × 236 × 27 mm
- Datum vydání: 16. July 2010
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