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Více informací o knize Managing the Internationalization Process (Routledge Revivals)

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• Anotace
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Anotace knihy

Few nations have internationalized their business operations as successfully as the Swedes. This book, first published in 1989, looks at the process in detail, examining the international operations of Swedish firms since 1970, including acquisitions of foreign firms. The international dimension of business is becoming increasingly important for firms of all sizes, and this analysis of what happens when companies enter and then sustain a presence in the international arena will be of great value to students and teachers of international business and management.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy

• Plný název: Managing the Internationalization Process (Routledge Revivals)
• Podnázev: The Swedish Case
• Autor: Mats Forsgren
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 114
• EAN: 9781138889507
• ISBN: 9781138889507
• ID: 03028807
• Nakladatelství: Taylor & Francis Ltd
• Hmotnost: 453 g
• Rozměry: 216 × 138 mm
• Datum vydání: 13. February 2015

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