Kód: 07180724
This text is written for students coming into the workforce at a most unpredictable and challenging time. The existing competitive turmoil is undermining all the recipes for success that business schools have previously given them ... celý popis
Angličtina
Nákupem získáte 36 bodů
Anotace knihy
This text is written for students coming into the workforce at a most unpredictable and challenging time. The existing competitive turmoil is undermining all the recipes for success that business schools have previously given them. Here is a text that goes beyond nuance in suggesting the dark waters ahead. Drawing upon the guerrilla warfare metaphor, which values strategic flexibility and unorthodox tactics over traditional assumptions concerning competition, Richard D'Aveni offers a compass to M. B. A. students soon to enter rapidly changing industries.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business competition
358 Kč
Angličtina
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