Kód: 11118213
Hooked
Autor Nir Eyal, Ryan Hoover
Revised and Updated, Featuring a New Case Study How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products ou ... celý popis
- Jazyk:
Angličtina - Vazba: Pevná
- Počet stran: 242
Nakladatelství: Portfolio, 2014
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Anotace knihy
Revised and Updated, Featuring a New Case Study How do successful companies create products people can't put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of
Parametry knihy
505 Kč
- Plný název: Hooked
- Podnázev: How to Build Habit-Forming Products
- Autor: Nir Eyal, Ryan Hoover
- Jazyk: Angličtina
- Vazba: Pevná
- Počet stran: 242
- EAN: 9781591847786
- ISBN: 1591847788
- ID: 11118213
- Nakladatelství: Portfolio
- Hmotnost: 362 g
- Rozměry: 216 × 146 × 25 mm
- Datum vydání: 04. November 2014
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