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Anotace knihy

It's not about Likes-it's about sales. You're not alone. Almost all businesses are marketing online these days--everyone tweets, posts to social networks, and blogs. What you're doing now is not enough to make your business stand out. Forget what all the self-proclaimed "social media gurus" are telling you. Being active on social media and being successful in social commerce are not the same things. Simply getting a bunch of followers or Likes doesn't cut it anymore. In Kick Ass Social Commerce for E-Preneurs, award-winning digital media strategist John Lawson gives you a straight-shooting, no-holds-barred guide to social commerce. In other words, he shows you how to make money online using social media. One of the most-respected and listened-to voices in the worlds of e-commerce and small business, Lawson stands alone because he can actually back up his words. Lawson is a multi-platform PowerSeller, whose internet businesses have rung up millions of dollars in sales. In Kick Ass Social Commerce for E-Preneurs, Lawson and bestselling e-commerce author Debra Schepp take you step-by-step through: Creating a business plan using a simple, effective template, a proven blueprint for all stages of marketing--from start-up to empire Employing the best social commerce strategy for Facebook, Twitter, LinkedIn, YouTube, and the hottest new social media sites Building a thriving e-commerce business and keeping it vibrant and growing What are you waiting for? Read this book and start kicking social commerce ass.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management E-commerce: business aspects

• Plný název: Kick Ass Social Commerce for E-preneurs
• Podnázev: It's Not About Likes--It's About Sales
• Autor: John Lawson
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 224
• EAN: 9781939529442
• ISBN: 1939529441
• ID: 02228456
• Nakladatelství: BenBella Books
• Hmotnost: 290 g
• Rozměry: 210 × 140 × 17 mm
• Datum vydání: 04. March 2014

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