Kód: 04084828
Competitive Strategy For Dummies
Autor Richard Pettinger
Explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms, showing readers how to use competitive tools and strategies to better understand the underlying forces of competition. ... celý popis
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 392
Nakladatelství: John Wiley & Sons Inc, 2009
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Anotace knihy
Explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms, showing readers how to use competitive tools and strategies to better understand the underlying forces of competition.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy
525 Kč
- Plný název: Competitive Strategy For Dummies
- Autor: Richard Pettinger
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 392
- EAN: 9780470779309
- ISBN: 0470779306
- ID: 04084828
- Nakladatelství: John Wiley & Sons Inc
- Hmotnost: 714 g
- Rozměry: 235 × 187 × 22 mm
- Datum vydání: 02. April 2009
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