Kód: 03615489
In this book the author brings together distinctive and cutting edge work based upon her own research and work with leading companies in the overlapping areas of strategy, marketing and innovation to provide a new and dynamic mode ... celý popis
Angličtina
Nákupem získáte 122 bodů
Anotace knihy
In this book the author brings together distinctive and cutting edge work based upon her own research and work with leading companies in the overlapping areas of strategy, marketing and innovation to provide a new and dynamic model to implement customer focus in enterprizes. In an environment of falling margins the model shows how to increase value to customers and improve business results.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy
1223 Kč
Angličtina
Osobní odběr Praha, Brno a 47512 dalších
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