Mohlo by se vám také líbit

Více informací o knize Strategic Management

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 1409 bodů

Anotace knihy

This authoritative new collection of previously published articles provides a solid and broad-minded overview of the field of strategic management in business studies. It includes the seminal writings of the leading scholars in the field, and covers six different schools of thought on the nature of business strategy. While the field is only 40 years old, there is now an enormous body of literature for a student of strategic management to get to grips with. This book pulls together the relevant strands of thinking to provide all the critical readings in a single source. Also included is an introduction written by Julian Birkinshaw, one of the leading figures in the field. The book will be essential reading for students of business. For MBA students it provides a definitive overview of the key bodies of thinking that have shaped the field. For PhD students it provides an invaluable starting point for their research by pulling together the contemporary and classical writings in their field of interest. 61 articles, dating from 1966 to 1999

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy

• Plný název: Strategic Management
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 1080
• EAN: 9781843762782
• ID: 04855287
• Nakladatelství: Edward Elgar Publishing Ltd
• Hmotnost: 2159 g
• Rozměry: 244 × 169 × 89 mm
• Datum vydání: 26. November 2004

Oblíbené z jiného soudku

---

---

---