Mohlo by se vám také líbit

Více informací o knize Introducing Media Studies

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 25 bodů

Anotace knihy

No one can escape the influence of the media. Every day we watch hours of TV, listen to the radio, read newspapers and magazines, go to the cinema, sit in front of videos or surf the Web. These information commodities exercise enormous influence and power over all of us. "Introducing Media Studies" explores the complex relationship between the media, ideology, knowledge and power. It provides a scintillating tour of media history and presents a coherent view of the media industry, media theory and methods in media research. It explains how 'the audience' is constructed and how it in turn interprets the content and meaning of media representation. We also learn how to analyse film, deconstruct advertising and appreciate how TV and the press shape public opinion. The media is a condition of our existence and, in an unprecedented way, the pervading shape of our history. No one can afford to neglect a critical understanding of its omnipresence. Here is an entertaining and informative book, accessible to students and general readers concerned with the increasing power, influence and proliferation of the media.

Parametry knihy

Zařazení knihy Knihy v angličtině Society & social sciences Society & culture: general Media studies

• Plný název: Introducing Media Studies
• Autor: Ziauddin Sardar
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 176
• EAN: 9781848311848
• ISBN: 1848311842
• ID: 04288597
• Nakladatelství: Icon Books
• Hmotnost: 154 g
• Rozměry: 167 × 116 × 14 mm
• Datum vydání: 01. July 2010

Oblíbené z jiného soudku

---

---

---