Kód: 09504549
This authoritative collection of the most important published articles on the economic basis of business strategy includes articles that illustrate the origins of familiar concepts in business strategy - the experience curve, the ... celý popis
Nákupem získáte 997 bodů
This authoritative collection of the most important published articles on the economic basis of business strategy includes articles that illustrate the origins of familiar concepts in business strategy - the experience curve, the portfolio matrix, and the "five forces". It also presents the foundations of the modern resource based theory of strategy.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business strategy
9970 Kč
Osobní odběr Praha, Brno a 12903 dalších
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