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• Anotace
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Anotace knihy

A resource for industry professionals and consultants, this book on corporate strategy lays down the theories and models for revitalizing companies in the face of global recession. It discusses cutting-edge concepts, constructs, paradigms, theories, models, and cases of corporate strategic leadership for bringing about transformation and innovation in companies. It demonstrates that great companies are those that make the leap from 'good' results to 'great' results and sustain these for at least 15 years. It explores, reviews and analyzes great transformation strategies in this context. Each chapter in the book is appended with transformation exercises that further explicate the concepts.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques

• Plný název: Business Transformation Strategies
• Podnázev: The Strategic Leader as Innovation Manager
• Autor: Oswald A. J. Mascarenhas
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 668
• EAN: 9788132105015
• ID: 05047544
• Nakladatelství: SAGE Publications India Pvt Ltd
• Hmotnost: 1230 g
• Rozměry: 240 × 185 × 38 mm
• Datum vydání: 17. January 2011

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