Kód: 03611316
People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now. In this authoritative and entertaining book, Jeffrey Baumgartner expl ... celý popis
Angličtina
Nákupem získáte 29 bodů
Anotace knihy
People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now. In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming does not work and presents an innovative, new creative thinking process: anticonventional thinking. Along the way, he explains: - How and why anticonventional thinking works. - How we build creative ideas in our mind. - How highly creative people think differently to others. - What inhibits creative thinking - and it is not criticism! - A step-by-step process for using anticonventional thinking alone or in teams. - The secret to success in implementing creative ideas. - And much more. Anticonventional Thinking is a book that is rich in explanations, examples and cartoon illustrations.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management
291 Kč
Angličtina
Osobní odběr Praha, Brno a 47935 dalších
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