Kód: 20295390
Testing Business Ideas - A Field Guide for Rapid Experimentation
Autor David Bland
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Busin ... celý popis
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 368
Nakladatelství: John Wiley & Sons Inc, 2019
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Anotace knihy
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Busin
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management
714 Kč
- Plný název: Testing Business Ideas - A Field Guide for Rapid Experimentation
- Autor: David Bland
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 368
- EAN: 9781119551447
- ISBN: 9781119551447
- ID: 20295390
- Nakladatelství: John Wiley & Sons Inc
- Hmotnost: 986 g
- Rozměry: 243 × 187 × 18 mm
- Datum vydání: 12. November 2019
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