Kód: 06728684
Why do consumers buy particular products, brands and services? How do they think and feel about their cravings? This book provides provocative answers to all these questions. Formerly only available in Hardback. ... celý popis
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Why do consumers buy particular products, brands and services? How do they think and feel about their cravings? This book provides provocative answers to all these questions. Formerly only available in Hardback.
Zařazení knihy Knihy v angličtině Society & social sciences Society & culture: general Social issues & processes
7284 Kč
Osobní odběr Praha, Brno a 12903 dalších
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