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Anotace knihy

This book explains how management became Managerialism and how the language of managerialism was developed.Providing a comprehensive discussion of the managerialism-language interface, the book argues that firstly, managerialism itself has developed its distinctive language; and secondly, the two concepts of managerialism and language mutually depend upon each other. Written from the critical media studies perspective of the Frankfurt School of Critical Theory, the book reaches beyond simple business communication, illustrating how the language of managerialism is colonising the non-corporate lifeworld. The book concludes by offering fresh ideas on how to move beyond the language of managerialism.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques

• Plný název: The Language of Managerialism
• Podnázev: Organizational Communication or an Ideological Tool?
• Autor: Thomas Klikauer
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 257
• EAN: 9783031163814
• ID: 44664361
• Nakladatelství: Springer, Berlin
• Rozměry: 210 × 148 mm
• Rok vydání: 2024

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