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Více informací o knize Sustainability Effect

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Anotace knihy

Corporate sustainability, corporate social responsibility, corporate citizenship and corporate reputation are without a doubt 'hot topics' for today's business. The Sustainability Effect offers a unique, practical and refreshing perspective on this debate. Drawing on research conducted with some of the world's largest 500 companies, Arlo Kristjan O. Brady takes a detailed look at corporate sustainability and corporate reputation management, focusing on establishing the potential impact (positive and negative) that sustainability issues can have on the reputation of large multinational corporations.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business ethics & social responsibility

• Plný název: Sustainability Effect
• Autor: Arlo Kristjan O. Brady
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 175
• EAN: 9781403991713
• ISBN: 1403991715
• ID: 04777732
• Nakladatelství: Palgrave USA
• Hmotnost: 360 g
• Rozměry: 224 × 137 × 15 mm
• Datum vydání: 15. September 2005

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