Kód: 02428646
Provides an insight on the use of sponsorship for a return on investment. This book builds a conceptual framework for the development, planning, implementation and evaluation of strategies for sport, arts, music and community spon ... celý popis
Nákupem získáte 659 bodů
Provides an insight on the use of sponsorship for a return on investment. This book builds a conceptual framework for the development, planning, implementation and evaluation of strategies for sport, arts, music and community sponsorship. It provides a selection of examples and case studies to demonstrate the importance of sponsorship.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
6589 Kč
Osobní odběr Praha, Brno a 12903 dalších
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