Kód: 09384731
Service innovation is a young but prolific research field, with a rapidly increasing number of publications being dedicated to the area. This new title provides a collection of the most significant articles that helped build and d ... celý popis
Angličtina
Nákupem získáte 1289 bodů
Anotace knihy
Service innovation is a young but prolific research field, with a rapidly increasing number of publications being dedicated to the area. This new title provides a collection of the most significant articles that helped build and develop this field from a theoretical, empirical and methodological perspective. Including an original introduction by the editors, the 43 seminal articles in this book address the key focuses of the subject, including the theories, nature and measurement of innovation in services as well as the role of knowledge intensive business services (KIBS) in client innovation and other concerns.A must for all academics and students of this field, Services and Innovation includes all the most important and influential articles needed to provide an invaluable and essential research tool.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Industry & industrial studies Service industries
12894 Kč
AngličtinaOsobní odběr Praha, Brno a 45817 dalších
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