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Více informací o knize Science and Corporate Strategy

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Anotace knihy

Based on voluminous corporate records and extensive interviews with key employees, Science and Corporate Strategy: Du Pont R and D, 1902–1980 provides a comprehensive, critical study of research and development in a large US corporation. Du Pont was among a handful of US corporations that established formal research and development laboratories at the turn of the century to improve competitive positions in their respective industries. Initially, Du Pont's executives viewed R&D as an important though not central part of the corporations strategy. However the gains made by the company's laboratories soon demonstrated that R&D would be a critical ingredient in the firm's success. The industrial research and development laboratory became a major part of corporate structure; science became a central part of corporate strategy.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Economics Economic history

• Plný název: Science and Corporate Strategy
• Podnázev: Du Pont R and D, 1902-1980
• Autor: David A. HounshellJohn Kenly Smith
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 780
• EAN: 9780521327671
• ISBN: 0521327679
• ID: 02027697
• Nakladatelství: Cambridge University Press
• Hmotnost: 1170 g
• Rozměry: 237 × 158 × 44 mm
• Datum vydání: 28. October 1988

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