Mohlo by se vám také líbit

Více informací o knize Propaganda

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 16 bodů

Anotace knihy

Complete 1928 original edition of Propaganda by Edward Bernays, pioneer in public relations and influencing the masses. This book details how careful manipulators can use psychology to control society, even you.

"Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country."

"It sees the individual not only as a cell in the social organism but as a cell organized into the social unit. Touch a nerve at a sensitive spot and you get an automatic response from certain specific members of the organism."

Study the mass manipulation methods outlined in this historic book that have been in use for 100 years. This 1928 edition is provided in a slim volume with full text at an affordable price.

TABLE OF CONTENTS

CHAPTER I ORGANIZING CHAOS 3

CHAPTER II THE NEW PROPAGANDA      7

CHAPTER III THE NEW PROPAGANDISTS 12

CHAPTER IV THE PSYCHOLOGY OF PUBLIC RELATIONS     18

CHAPTER V BUSINESS AND THE PUBLIC  24

CHAPTER VI PROPAGANDA AND POLITICAL LEADERSHIP 36

CHAPTER VII WOMEN'S ACTIVITIES AND PROPAGANDA 45

CHAPTER VIII PROPAGANDA FOR EDUCATION   48

CHAPTER IX PROPAGANDA IN SOCIAL SERVICE   53

CHAPTER X ART AND SCIENCE    56

CHAPTER XI THE MECHANICS OF PROPAGANDA 60

Parametry knihy

Zařazení knihy Knihy v němčině Geisteswissenschaften, Kunst, Musik Psychologie Angewandte Psychologie

• Plný název: Propaganda
• Autor: Edward Bernays
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 64
• EAN: 9781640324091
• ISBN: 1640324097
• ID: 49131519
• Nakladatelství: Innovative Eggz LLC
• Hmotnost: 104 g
• Rozměry: 234 × 156 × 4 mm
• Datum vydání: 02. July 2025

Oblíbené z jiného soudku

---

---

---