Kód: 06715850
Aims to evaluate the contemporary progress of theoretical approaches to tourism marketing. This book also seeks to show the ways to further develop the concept of tourism marketing for application within tourist destinations and i ... celý popis
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Aims to evaluate the contemporary progress of theoretical approaches to tourism marketing. This book also seeks to show the ways to further develop the concept of tourism marketing for application within tourist destinations and individual businesses, and evaluate its potential impact on performance improvement.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Industry & industrial studies Service industries
5172 Kč
Osobní odběr Praha, Brno a 12903 dalších
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