Kód: 19263803
This text provides an introduction to the major issues and concepts in professional service marketing, as well as strategic guidance to professionals new to marketing. The author outlines the characteristics and difficulties invol ... celý popis
Nákupem získáte 576 bodů
This text provides an introduction to the major issues and concepts in professional service marketing, as well as strategic guidance to professionals new to marketing. The author outlines the characteristics and difficulties involved in managing and marketing professional services.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Sales & marketing
5755 Kč
Osobní odběr Praha, Brno a 12903 dalších
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