Kód: 16499299
The book presents the emerging innovation paradigm and methodology Open Innovation 2.0 (OI2), which aims to help drive significant structural changes and benefits through innovation to society and industry. It highlights how by us ... celý popis
4798 Kč
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The book presents the emerging innovation paradigm and methodology Open Innovation 2.0 (OI2), which aims to help drive significant structural changes and benefits through innovation to society and industry. It highlights how by using quadruple helix innovation in open ecosystems new markets can be created by co-creation and how this leads to a transformation from win-lose to win-win situations for all stakeholders. Organized around a number of core patterns of OI2, such as purpose, partnering, platforms and prototyping, this book leverages more than five years of research by the EU Open Innovation Strategy Policy group on the evolution of open innovation. Popualrized in the early 2000s by Henry Chesbrough, open innovation is a systematic process in which ideas can pass to and from different organizations and travel on different exploitation vectors for value creation. As the discipline of innovation is constantly evolving, it became apparent that an entirely new approach to innovation was needed that incorporated technological, societal and policy dimensions. OI2 is a nascent mode of simultaneous technical and societal innovation that leverages synergies, shared vision, and disruptive technologies, and delivers multiplicative effects for stakeholders involved. Featuring case studies from domains such as energy, telecommunications, transportation, and toys, from companies including Intel, Lego, Alcatel Lucent and Astom, this book will be of interest to policy makers, practitioners, academics, and students in innovation and innovation management.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
4798 Kč
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