Kód: 20121574
This book provides an easy-to-read, user-oriented introduction to mental models research and Mental Modeling TechnologyTM. Mental models are powerful influences human behavior. The book offers insight from the developers and most ... celý popis
Angličtina
Nákupem získáte 322 bodů
Anotace knihy
This book provides an easy-to-read, user-oriented introduction to mental models research and Mental Modeling TechnologyTM. Mental models are powerful influences human behavior. The book offers insight from the developers and most experienced application professionals of a widely proven methodology for understanding and influencing human judgment, decision making and behavior. The case studies show examples of the methodological concepts in their application context. It is one of the most comprehensive collections of cases focused on government needs of any similar qualitative analysis approach. Finally, it presents an introduction to software tools and tutorials that enable readers to use the approach for their own research needs.
Parametry knihy
Zařazení knihy Knihy v angličtině Earth sciences, geography, environment, planning The environment Environmental management
3222 Kč
Angličtina
Osobní odběr Praha, Brno a 46835 dalších
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