Kód: 06705431
Media Choice
Autor Tilo Hartmann
Presents the research in media psychology, bridging selective exposure into a larger framework of choice in media usage. Considering the myriad media options available to use, this work seeks to answer such questions as: what mech ... celý popis
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 320
Nakladatelství: Taylor & Francis Ltd, 2009
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Anotace knihy
Presents the research in media psychology, bridging selective exposure into a larger framework of choice in media usage. Considering the myriad media options available to use, this work seeks to answer such questions as: what mechanisms guide an individual's exposure to/choice of media and how can researchers model them.
Parametry knihy
Zařazení knihy Knihy v angličtině Society & social sciences Society & culture: general Media studies
1644 Kč
- Plný název: Media Choice
- Autor: Tilo Hartmann
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 320
- EAN: 9780415964586
- ISBN: 9780415964586
- ID: 06705431
- Nakladatelství: Taylor & Francis Ltd
- Hmotnost: 480 g
- Rozměry: 226 × 154 × 17 mm
- Datum vydání: 13. April 2009
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