Kód: 01328472
Marketing Technologies
Autor Elena Simakova
Unravelling the construction of expectations, inclusions and exclusions around emerging technologies, this reflexive account also tackles uneasy practical and methodological questions pertinent to corporate ethnography. ... celý popis
- Jazyk:
Angličtina - Vazba: Pevná
- Počet stran: 190
Nakladatelství: Taylor & Francis Ltd, 2012
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Anotace knihy
Unravelling the construction of expectations, inclusions and exclusions around emerging technologies, this reflexive account also tackles uneasy practical and methodological questions pertinent to corporate ethnography.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
5675 Kč
- Plný název: Marketing Technologies
- Autor: Elena Simakova
- Jazyk: Angličtina
- Vazba: Pevná
- Počet stran: 190
- EAN: 9780415624770
- ISBN: 0415624770
- ID: 01328472
- Nakladatelství: Taylor & Francis Ltd
- Hmotnost: 450 g
- Rozměry: 240 × 158 × 17 mm
- Datum vydání: 22. August 2012
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