Kód: 09378873
Influence
Autor Robert B. Cialdini
In his bestselling book, Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Widely used in classes, this eagerly awaited revision includes updated coverage of popular culture ... celý popis
- Jazyk:
Angličtina - Vazba: Brožovaná
- Počet stran: 260
Nakladatelství: BAKER & TAYLOR, 2008
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Anotace knihy
In his bestselling book, Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Widely used in classes, this eagerly awaited revision includes updated coverage of popular culture and new technology and more on how compliance principles work in other cultures.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
1112 Kč
- Plný název: Influence
- Autor: Robert B. Cialdini
- Jazyk: Angličtina
- Vazba: Brožovaná
- Počet stran: 260
- EAN: 9780205609994
- ISBN: 0205609996
- ID: 09378873
- Nakladatelství: BAKER & TAYLOR
- Hmotnost: 294 g
- Rozměry: 226 × 152 × 15 mm
- Datum vydání: 29. July 2008
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