Mohlo by se vám také líbit

Více informací o knize Hacking the Electorate

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 248 bodů

Anotace knihy

Hacking the Electorate is the most comprehensive study to date about the consequences of campaigns using microtargeting databases to mobilize voters in elections. Eitan Hersh follows the trail from data to strategy to outcomes. Hersh argues that most of what campaigns know about voters comes from a core set of public records. States vary in the kinds of records they collect from voters - and these variations in data across the country mean that campaigns perceive voters differently in different areas. Consequently, the strategies of campaigns and the coalitions of voters who are mobilized fluctuate across the country because of the different ways campaigns perceive the electorate. Data policies influence campaigns, voters and, increasingly, public officials.

Parametry knihy

Zařazení knihy Knihy v angličtině Society & social sciences Politics & government Political structure & processes

• Plný název: Hacking the Electorate
• Podnázev: How Campaigns Perceive Voters
• Autor: Eitan Hersh
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 270
• EAN: 9781107102897
• ISBN: 1107102898
• ID: 09073640
• Nakladatelství: Cambridge University Press
• Hmotnost: 490 g
• Rozměry: 235 × 157 × 19 mm
• Datum vydání: 09. June 2015

Oblíbené z jiného soudku

---

---

---