Mohlo by se vám také líbit

Více informací o knize Grassroots Strategy Reader

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

Nákupem získáte 40 bodů

Anotace knihy

Grassroots Strategy Reader is a compilation of all of Amphora Consulting's blog posts from the last four years. This reader supplements our book Grassroots Strategy with additional stories and examples that highlight how we think about business challenges. We cover the key topics from our Grassroots Strategy framework, including customer value, segmentation, value pricing and business model, as well as a few timely subjects not covered in the original book, like strategy in a time of crisis and dealing with corporate culture. We even touch on a few non-business topics as current events (and long plane rides) inspired us. Lastly, we have tried to keep the conversational tone that is our Amphora hallmark, keeping our advice practical and making topics come to life with analogies that range from superheroes to history lessons to the Masai tribe in Africa. Organized by topic, so it is easy to pick up and put down. Please enjoy the journey with us.

Parametry knihy

Zařazení knihy Knihy v němčině Sozialwissenschaften, Recht, Wirtschaft Wirtschaft Werbung, Marketing

• Plný název: Grassroots Strategy Reader
• Autor: Darrin W Fleming
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 286
• EAN: 9798218504427
• ID: 46798584
• Nakladatelství: Forrest Adler Publishing
• Hmotnost: 386 g
• Rozměry: 229 × 152 × 15 mm
• Datum vydání: 15. November 2024

---

---

---