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Více informací o knize Games, Strategies, and Managers

• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

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Anotace knihy

John McMillan's Games, Strategies, and Managers presents an overview and analysis of game theory for management in a clear, accessible, and nonmathematical way. Using sven key questions as a starting point, the book provides every student of business and management with insights into the theoretical underpinnings and practical uses of game theory in every negotiation and strategic decision. The coverage and style is designed specifically with students of business in mind. The crucial topics of contracting, negotiation, and bidding are explained. Each chapter also contains assessment exercises and case studies showing game theory in action, to help the student, independent learner or manager alike. Games, Strategies, and Managers will be a major textbook for students of game theory at advanced undergraduate, postgraduate, and MBA level. It will also be an invaluable source for the practitioner or manager continually called upon to make strategic decisions based on how someone else will act, or react.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques

• Plný název: Games, Strategies, and Managers
• Autor: John McMillan
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 262
• EAN: 9780195108033
• ISBN: 0195108035
• ID: 04863918
• Nakladatelství: Oxford University Press Inc
• Hmotnost: 376 g
• Rozměry: 233 × 163 × 15 mm
• Datum vydání: 22. August 1996

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