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Anotace knihy

There is a great need to explore the overall strategic framework for better strategy formulation in the context of India. Doing Business in India discusses the cultural and consumer profile of the people of India and examines how these fit into the macroeconomic context. The analytical framework provided and illustrated with real case examples spans domains such as the institutional context of the country (full of voids and amazing peculiarities) and the interesting federalist political framework in a country with many states. Based on this foundation, the book introduces the business strategies appropriate for both rural and urban markets in India. Following chapters cover the successful implementation of these strategies in India. The remaining chapters focus on successful cross-cultural management of Indian managers and employees, the appropriate types of leadership required for managing the Indian workforce, the types of managerial control systems likely to be successful in this country, and the HRM practices that can help companies to win in this market.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business studies: general

• Plný název: Doing Business in India
• Autor: Lakshman, Chandrashekhar (Professor of International Management, Tongji University, Shanghai, China)
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 224
• EAN: 9781843347743
• ISBN: 1843347741
• ID: 04854659
• Nakladatelství: Woodhead Publishing Ltd
• Hmotnost: 536 g
• Rozměry: 245 × 158 × 15 mm
• Datum vydání: 26. February 2015

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