Kód: 46304928
Digital Advertising Evolution
Autor Iain Macrury
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising - in practice, communication, and commercial process.
- Jazyk:
Angličtina - Vazba: Pevná
- Počet stran: 334
Nakladatelství: Taylor & Francis Ltd, 2025
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Anotace knihy
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising - in practice, communication, and commercial process.
Parametry knihy
Zařazení knihy Knihy v němčině Geisteswissenschaften, Kunst, Musik Geschichte
5651 Kč
- Plný název: Digital Advertising Evolution
- Autor: Iain Macrury
- Jazyk: Angličtina
- Vazba: Pevná
- Počet stran: 334
- EAN: 9780367767730
- ISBN: 0367767732
- ID: 46304928
- Nakladatelství: Taylor & Francis Ltd
- Hmotnost: 453 g
- Rozměry: 234 × 156 mm
- Datum vydání: 29. January 2025
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