Kód: 46055440
Sarah Winters (internationally renowned leader and founder of Content Design London) and content designer Rachel Edwards explain how to use content design techniques to make your content better for your users, and your organisatio ... celý popis
Angličtina
Nákupem získáte 54 bodů
Anotace knihy
Sarah Winters (internationally renowned leader and founder of Content Design London) and content designer Rachel Edwards explain how to use content design techniques to make your content better for your users, and your organisation.
They explain:
Using real-world and imagined examples, this practical guide supports you through the content design process one step at a time. This second edition includes updated case studies and a new chapter on journey mapping.
Chapter 1: Why content design matters
Chapter 2: The science of reading
Chapter 3: Content discovery and research
Chapter 4: User stories and job stories
Chapter 5: Journey mapping
Chapter 6: Bringing your organisation with you
Chapter 7: Designing content
Chapter 8: Writing content
Chapter 9: Pair writing
Chapter 10: Crits
Chapter 11: Finished pages
Parametry knihy
Zařazení knihy Knihy v němčině Naturwissenschaften, Medizin, Informatik, Technik Informatik, EDV Internet
538 Kč
Angličtina
Osobní odběr Praha, Brno a 47405 dalších
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