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Anotace knihy

Organizations are struggling for greater return on their multibillion-dollar technology and project-related investments. Individual projects may be useful, but when examined collectively, they often work at cross-purposes, duplicate each other's efforts, or aim for obsolescing business objectives. And all are competing for scarce resources. In today's earnings-driven business environment, companies must look to their portfolios to better deliver on objectives and propel the organization forward.Based on their experience with a variety of companies, authors Cathleen Benko and distinguished professor F. Warren McFarlan have developed an alignment approach that better connects an organization's project portfolio to its corporate objectives in a manner responsive to today's unpredictable environment."Connecting the Dots" provides a scalable framework and practical tools for better aligning a company's: project portfolio with its objectives; individual projects with each other; and portfolio and objectives with the volatile environment. Better-aligned companies enhance business/technology performance by increasing shareholder value and confidence and improving the portfolio's return on investment. This in-the-trenches guidebook helps companies capture this latent value while building a more adaptive organization. Cathleen Benko is Braxton's Global e-Business Leader. F. Warren McFarlan is the Senior Associate Dean and Albert H. Gordon Professor of Business Administration at Harvard Business School.

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques

• Plný název: Connecting the Dots
• Autor: F.Warren McFarlan
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 246
• EAN: 9781578518777
• ISBN: 9781578518777
• ID: 06573167
• Nakladatelství: Harvard Business Review Press
• Hmotnost: 536 g
• Rozměry: 243 × 162 × 25 mm
• Datum vydání: 01. March 2003

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