Kód: 06784398
Complete Guide to Special Event Management
Autor Richard L. Van Kirk
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to bu ... celý popis
- Jazyk:
Angličtina - Vazba: Pevná
- Počet stran: 320
Nakladatelství: John Wiley & Sons Inc, 1992
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Anotace knihy
Produced by the advisors to the Nobel Peace Prize and the 1984 Olympics, this book offers practical event management and marketing advice flavoured with various anecdotes in one easy-to-read format. It explains precisely how to build image or company recognition by sponsoring diverse sizes and types of events ranging from entertainment to sports.
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Business communication & presentation
1310 Kč
- Plný název: Complete Guide to Special Event Management
- Podnázev: Business Insights, Financial Advice, and Successful Strategies from Ernst & Young, Advisors to the Olympics, the Emmy Awards and the PGA Tour
- Autor: Richard L. Van Kirk
- Jazyk: Angličtina
- Vazba: Pevná
- Počet stran: 320
- EAN: 9780471549086
- ISBN: 9780471549086
- ID: 06784398
- Nakladatelství: John Wiley & Sons Inc
- Hmotnost: 684 g
- Rozměry: 243 × 170 × 28 mm
- Datum vydání: 04. May 1992
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