Kód: 04110416
Channel Excellence reveals insights and provides guidance to leverage global partner networks. The author, Axel Schultze, has over 20 years experience in national and global channel development and built one of the largest high te ... celý popis
Angličtina
Nákupem získáte 90 bodů
Anotace knihy
Channel Excellence reveals insights and provides guidance to leverage global partner networks. The author, Axel Schultze, has over 20 years experience in national and global channel development and built one of the largest high tech channels in the world. He describes 25 best practices based methodologies including channel strategies, partner recruitment, partner development, partner programs, channel sales & marketing and more. The author interviewed and worked with the most influential channel architects around the world and describes the most important stages in indirect sales to create a leading partner network. The author's provocative request: Don't confuse your sales model. Sell exclusively direct or exclusively indirect!
Parametry knihy
Zařazení knihy Knihy v angličtině Economics, finance, business & management
903 Kč
Angličtina
Osobní odběr Praha, Brno a 46566 dalších
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