Kód: 02311464
This engaging textbook is a modern perspective on all that is essential to know about entrepreneurship. It will prove required reading for both lecturers and undergraduate and Masters students on entrepreneurship upper-level cours ... celý popis
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This engaging textbook is a modern perspective on all that is essential to know about entrepreneurship. It will prove required reading for both lecturers and undergraduate and Masters students on entrepreneurship upper-level courses. Bjorn Bjerke covers all kinds of aspects of entrepreneurship including the history of the subject, our modern entrepreneurial society, local community development, entrepreneurship in different national cultures and women as entrepreneurs. He addresses some theoretical developments, and considers a narrow and a broad view of entrepreneurship, rational and natural entrepreneurial start-ups and entrepreneurship in space and place. At the end of every chapter, there are numerous 'Think' questions and a practice case, which may be useful when studying the subject alone or when teaching it. There are online resources for teacher's to support the text.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Entrepreneurship
3429 Kč
Osobní odběr Praha, Brno a 12903 dalších
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