Kód: 16316173
This book presents the "pleasure phenomenon" as the most important factor in individual and socio-cultural development. This study emphasizes the necessity of transformation of marketing in the 21st Century which would shift the f ... celý popis
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This book presents the "pleasure phenomenon" as the most important factor in individual and socio-cultural development. This study emphasizes the necessity of transformation of marketing in the 21st Century which would shift the focus from seeking pleasure to controlling desires in a way that would benefit self and society.
Zařazení knihy Knihy v angličtině Society & social sciences Society & culture: general Cultural studies
2526 Kč
Osobní odběr Praha, Brno a 12903 dalších
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