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• Parametry knihy
• Anotace
• Oblíbené z jiného soudku

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Anotace knihy

Every interaction shapes the customer experience. Every experience shapes the brand.

Today's customers expect personalized, seamless, and meaningful experiences across every touchpoint. The Experience Stack explores how organizations can combine data, artificial intelligence, automation, and customer-centric design to create connected experiences that build trust, strengthen loyalty, and drive sustainable growth.

Inside this book, you'll learn how to build an integrated Experience Stack, leverage AI and predictive analytics, create omnichannel customer journeys, deliver hyper-personalization responsibly, and continuously optimize every stage of the customer lifecycle.

Whether you're a business leader, marketer, entrepreneur, or customer experience professional, this book offers practical strategies and modern frameworks to help you transform customer interactions into lasting relationships.

The future belongs to brands that master every customer experience.

Parametry knihy

• Plný název: The Experience Stack
• Podnázev: Mastering Hyper-Personalization Across Every Customer Touchpoint
• Autor: Divyam Agarwal
• Jazyk: Angličtina
• Vazba: Brožovaná
• Počet stran: 392
• EAN: 9789360121402
• ISBN: 9360121401
• ID: 53046407
• Nakladatelství: Divyam Agarwal
• Hmotnost: 524 g
• Rozměry: 229 × 152 × 20 mm
• Datum vydání: 30. June 2026

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