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Více informací o knize Digital Services in the 21st Century - A Strategic and Business Perspective

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Anotace knihy

Telecommunication Services provides a holistic approach to understand telecommunications systems by addressing the emergence and domination of new digital services, consumer and economic dynamics, and the creation of content by service providers. * Includes services, underlying technologies, and internal capabilities for social network advertising * Covers market dynamics that determine the successes and failures of service offerings * Discusses the impact of smartphones (iPhone launch) on the telecommunications and mobile device industry

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Industry & industrial studies Media, information & communication industries

• Plný název: Digital Services in the 21st Century - A Strategic and Business Perspective
• Autor: Antonio Sanchez
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 240
• EAN: 9781119314851
• ISBN: 9781119314851
• ID: 14172686
• Nakladatelství: John Wiley and Sons Ltd
• Hmotnost: 522 g
• Rozměry: 234 × 163 × 21 mm
• Datum vydání: 21. July 2017

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