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It is well known that product differentiation increases both prices and profits, other things equal. What is less well understood is how the distribution of consumer preferences affects firms' incentives to differentiate their pro ... celý popis
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It is well known that product differentiation increases both prices and profits, other things equal. What is less well understood is how the distribution of consumer preferences affects firms' incentives to differentiate their products. This book focuses o
445 Kč
Osobní odběr Praha, Brno a 12903 dalších
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