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Strategic Marketing Management (9th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book presents a comprehensive framework ... celý popis
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Strategic Marketing Management (9th Edition) outlines the essentials of marketing theory and offers a structured approach to identifying, understanding, and solving marketing problems. This book presents a comprehensive framework for developing
Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Management & management techniques
1958 Kč
Osobní odběr Praha, Brno a 12903 dalších
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