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Anotace knihy

This book addresses "the missing link" between theoretical CSR concepts and everyday management practice. It acts as a guide to awaken managers to the advantages of adopting a CSR "mindset" when developing sustainable business strategies. The book consists of three parts: 1) A theoretical realm which defines the main concepts and addresses key aspects, 2) A practical realm which establishes the key concepts and rationale for the adoption of a sustainable CSR approach, 3) An educational realm which proposes how to incorporate the concepts into teaching and training.§

Parametry knihy

Zařazení knihy Knihy v angličtině Economics, finance, business & management Business & management Ownership & organization of enterprises

• Plný název: New Perspectives on Corporate Social Responsibility
• Podnázev: Locating the Missing Link
• Autor: Linda O'Riordan, Piotr Zmuda, Stefan Heinemann
• Jazyk: Angličtina
• Vazba: Pevná
• Počet stran: 641
• EAN: 9783658067939
• ISBN: 3658067934
• ID: 05285256
• Nakladatelství: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
• Hmotnost: 1266 g
• Rozměry: 240 × 168 × 40 mm
• Datum vydání: 15. April 2015

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