Kód: 04031409
This text seeks to demonstrate that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of an organization and provide guidelines for effect ... celý popis
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This text seeks to demonstrate that combining a sound understanding of economic and managerial principles can make a striking difference in the quality of the strategic planning of an organization and provide guidelines for effective corporate strategies. This third edition includes new material in game theory, added value analysis and strategic intent. Examples are drawn from modern network industries and more attention is paid to newly deregulated markets.
Zařazení knihy Knihy v angličtině Economics, finance, business & management Economics Microeconomics
6421 Kč
Osobní odběr Praha, Brno a 12903 dalších
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